Our ecommerce SEO services include, but are not limited to:
- Keyword strategy
- Technical SEO for ecommerce
- SEO audits
- Local SEO
- Link building
- Content optimisation
- Website migrations
- ROI forecasting
You might have a killer website with the finest products in town, but if users can’t find your online store, how will they know that you exist? It’s our job to conduct thorough research, find the most relevant keywords for you to target, discover any technical SEO issues and optimise your content so that you’re not only visible...you're way ahead of your competition.
Why is SEO important for ecommerce?
As an online business, you’re reliant on customers finding you in a related search and it’s important for you to get ahead of competitors as the top five organic results account for more than 60% of all SERP clicks (AWR). Organic search is a cost-effective way to establish your online business and improve your online visibility which increases your click-through-rate and your chances of converting more users. With the help of SEO, you can benefit from the following:
- Driving more traffic to your site, which in turn can lead to more sales and conversions
- Creating more brand awareness and building trust with potential customers
- Ensuring that your site is in good health and optimised for search engines - search engines crawl and rank your webpages based on site performance so it’s important to perform technical SEO checks to detect any issues.
Why choose Adido as your ecommerce SEO agency?
We have years of experience in optimising ecommerce websites and applying specific strategies to boost online rankings for non-brand keywords, helping to drive more traffic to your site and increasing the revenue you earn. We understand the importance of having a structured ecommerce SEO strategy in place and are constantly clueing up on the latest search engine algorithm changes to ensure that your website stays ahead of the competition.
SEO specialists are constantly having to rethink their approach as Google rolls out algorithm changes around 500-600 times a year...now that’s a lot to keep up with! Our SEO experts stay up-to-date with the latest changes and trends so that we can maintain and continue to improve ranking positions.
Our Ecommerce SEO experts
Our team of ecommerce SEO experts are always keeping up-to-date with the latest search trends and algorithm changes to inform the way in which we optimise websites.
With a real passion for propelling clients further up the SERPs and helping clients to get results, you can trust our SEO specialists to nurture your ecommerce site as if it were their own.
Meet our amazing SEO team
About our ecommerce SEO services
We use a number of tools when conducting keyword research to help identify the most valuable keywords for your business. Our keyword audit begins with searching for terms which have a combination of high search volume, ranking potential and relevance to your ecommerce store.
Technical SEO for ecommerce
Whilst you need great content and a stunning web design to impress visitors to your site, you also need to ensure that your webpages are optimised for search engines so that they can successfully crawl, understand and index your site. Technical SEO is particularly important for ecommerce websites as they often have additional complexities such as faceted navigation and product duplication which need to be addressed appropriately.
We can conduct an SEO audit and provide you with a detailed report after analysing your site’s health as a whole, highlighting areas where action may need to be taken. We can dig into your website’s performance or analyse the SERP landscape, competitors and keyword strategy so you are aware of what steps need to be taken in order to boost your rankings and provide a positive user experience.
If your ecommerce site is targeting a local area, or a number of locations, it’s important for you to rank in those areas specifically. We can optimise your website in order to increase visibility in the geographical location(s) you’re targeting so you can outrank your competitors.
We strive to earn you those sweet spots on page 1 of the SERPs as well as other SERP features such as rich snippets, local packs, knowledge panels and more. From optimising your metadata to internal linking, we’ll pull out all the stops so you can stay ahead of the game and drive more traffic to your ecommerce site.
Website migrations always come with risks, no matter if it's a design, domain or platform migration. We’re here to ensure that the risk of losing organic traffic is reduced by pairing our expertise up with specialist tools such as Google Search Console to gauge whether the proposed sitemaps and redirects will be effective, Screaming Frog to find potential technical issues, Semrush to inform the keyword strategy and Google Analytics to analyse your ecommerce site’s current performance.
We use an SEO ROI model in order to predict the value of our services and SEO strategy. We assess search volume potential, your ecommerce site’s conversion rate and click-through rate (CTR) based on the organic position to forecast the results of an SEO campaign so we can understand what’s going to be achievable.
"Since working with Adido we have seen consistent growth across our paid search and shopping activity, due to this upturn we have increased our annual targets but are still confident the team at Adido will be able to use their expertise to achieve them."
"It is always a pleasure to work with Adido, we have so many nice things to say about you! Thank you for all of your hard work over the last year whilst I have been off – It has been great to come back to an account that has been performing really well."