The Adido team were in attendance at VAC 2019, making it a hat-trick of appearances at one of our favourite events of the year.

This year, our CEO, Andy Headington delivered one of VAC's invaluable seminars to a packed crowd alongside Jules Ozbek, head of marketing at Continuum Attractions. The topic? Marketing with 2020 vision.

We were delighted to see Andy receive praise for his talk on social media, some of which you can check out below.

vac 2019 praise
vac 2019 praise
vac praise
vac praise

Within the seminar, Andy discussed several typical attraction marketing challenges, including:

  • 'we get sales from our website, but don't know what channels are working best for us'
  • 'we get sales from our website, but don't know how to spend our (small) budget'
  • 'should we discount our ticket prices or not?'
  • 'Who are my best customers and how do I get more of them?'
  • 'I think advert A works but have no idea of knowing!'

For anyone who couldn't make it to VAC this year or is interested to see what Andy had to say within his seminar, you can check out his hugely informative slides for the event below.


You can find out more about what we learnt at the VAC 2019 conference by reading our roundup of the event via the link below

Highlights From VAC 2019

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Oliver Harris

Digital Content Executive

Oli spends his days researching and writing content. As a digital content executive he is responsible for monitoring our social channels, updating our website and amplifing our ...