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The Adido team were in attendance at VAC 2019, making it a hat-trick of appearances at one of our favourite events of the year.
This year, our CEO, Andy Headington delivered one of VAC's invaluable seminars to a packed crowd alongside Jules Ozbek, head of marketing at Continuum Attractions. The topic? Marketing with 2020 vision.
We were delighted to see Andy receive praise for his talk on social media, some of which you can check out below.
Within the seminar, Andy discussed several typical attraction marketing challenges, including:
For anyone who couldn't make it to VAC this year or is interested to see what Andy had to say within his seminar, you can check out his hugely informative slides for the event below.
It's easy for businesses to fall into the trap of over festi-fying their brand image. However, once every so often, businesses get their Christmas branding right; so right they have become part-and-parcel of what we associate as being Christmas time.
Travel and Christmas have gone hand in hand since the birth of the baby Jesus. Today, an unprecedented number of Brits are expected to travel abroad during the upcoming holiday season, whilst countless more will make their way up and down the country to the dulcet sound of 'are we nearly there yet?'
It's that time of year again folks, there's a chill in the air, a 'seasonal' aisle has popped up in your supermarket, Michael Bublé is defrosting as I type. Christmas is upon us. In the first part of this series, we're focusing on the importance of PPC during the most wonderful time of the year.