The blurb
Looking to implement smarter digital marketing strategies that deliver real results in travel? Digital Marketing for Travel Brands by Andy Headington is a practical and informed guide for marketing managers, brand leads and department heads. Covering every stage from strategy to execution, it equips you with the principles, tools and frameworks to optimise campaigns, build credibility and create measurable impact in a fast-changing industry.
Drawing on real-world examples from established travel brands, this book shows you how to apply proven models and avoid costly pitfalls while preparing for the future of travel technology.
About the author
Andy Headington has spent over 20 years helping travel brands succeed online. From independent agencies to global operators, his approach is built on hands-on experience and strategies that work in practice.
