We are dreadfully sorry, but you appear to be using a rather out of date browser…

There's nothing wrong with that but our site was built to take advantage of the latest HTML & CSS features.

If you want to look at updating to a newer browser you can visit this site to get an idea of the options you have: https://whatbrowser.org/

Maddie Crawford

Paid Search Marketing Executive

Get to Know Me

Words I wrote

The Ever-Growing Importance of Search Query Reports

Search query reports are gaining prominence and if you're a PPC marketer you need to know why. Check out this blog and I'll tell you all about it, including breaking news on how Google is changing match types.

Read More

The Underappreciated Art of Fashioning a Fascinating Call To Action

A call to action is a term used relentlessly in marketing. It’s a piece of content used to prompt an immediate response or specific action from a user, and when I tell you it’s important, it’s really important, so let's learn how to write a great CTA!

Read More

The Best Digital Marketing Event: Attention Summit Edition

This year marked the 7th annual Adido Attention Summit, taking place at The Hilton in Bournemouth. We brought together 200 marketing professionals to enjoy some top industry speakers, workshops, and seminars.

Read More
  1. About
  2. The Team
  3. Maddie Crawford
I want to

The Attention Model

The Attention Model

Discover Attention: what is it and why you need it to succeed in the digital realm. Turn brand strangers into loyal brand followers and get your brand the focus it requires within a world of marketing noise.

Get Attention For Your Brand