Responsive Web Design

We can hear you asking out loud, what is responsive web design (RWD)?

Well, it is the new buzz word that will be big in the not too distant future. For once it is terminology that actually explains itself a little, rather than trying to confuse (very unlike usual developments in digital)

Firstly, let’s start with a definition of what responsive web design is:

“A website that responds to the device that accesses it and delivers the appropriate output for it uses responsive design. Rather than designing multiple sites for different-sized devices, this approach designs one site but specifies how it should appear on varied devices.”Source: Stanford University

Simply put, responsive web design ensures your website will work at its best on all web enabled devices including Smartphones and tablets, such as ipads. It is going to be essential for all websites to be compatible with these devices as their usage continues to grow exponentially.

Why is it important to consider designing a responsive website?

For many years, digital marketers have been waiting for the moment when mobile really hits home and becomes a fundamental part of internet usage. Well this time is upon us.

Most websites have 10% to 20% of their visit arising from a smartphone or tablets already.

It has been estimated that by 2015, access via these mobile devices will surpass PC usage when connecting to the internet. Source: IDC

With these statistics and the speed of technology developments, it becomes vital to make sure your website is dynamic and can adapt its design to be user friendly on every type and size of device.

Does responsive web design ensure my website will work on mobiles, iphones, tablets and ipads?

In simple terms, a fully responsive website will have multiple page designs and templates that will adapt and work on every type of device, regardless of the size, brand or model.

This really does also future proof your website for a good many year so is a worthwhile investment at this stage.

Why choose Adido for your responsive website?

Well, without being too big headed, we have been creating outstanding websites for years and years. Our expert web designers know the importance of device compatibility and make this a founding part of the design of every website. All Adido web design proposals we produce include a tried and tested responsive design solution that is tailored to your business needs and requirements.

Our wireframe approach allows you to visualise what the website will look like in all the different sizes. No website will ever progress to the build stage unless you are happy with how it looks on every device.

Our designers will work with you to establish what components and assets are most important to your business and build the templates to ensure your digital marketing goals are delivered.

Want to get your web project started?

Well the next step is simple, either complete our online briefing form or get in contact either via the phone on 0845 260 2343 or email sales@adido-digital.co.uk. One of our knowledgeable staff will be in contact promptly to  arrange a meeting and discuss your digital marketing requirements.

And don’t forget….

Once your website is built, you can then take advantage of Adido’s result driven marketing team who will help get the right traffic to your website. They offer a great range of services including: