Published on Thursday, Jun 21 2012
Encouraging results indicate a successful launch of the new Simple Pleasure website in May.
Simply Pleasure is one of the leading sellers of sex toys in the UK boasting an impressive 27 stores throughout the UK. With a highly profitable ecommerce website, Simply Pleasure provides all of the sexual essentials you need, from lingerie and dildos to lubricants and the brand new We Vibe 3 range. Visit the Simply Pleasure site as your ‘one-stop-superstore’ for all things sex toy.
The sleek new Simply Pleasure site was designed and built by Adido after extensive usability and statistical research of the old site, launching at the beginning of May. For the first month of operation, we are pleased to report some encouraging results so far.
Mischa Weston-Green, Adido’s Digital Media Account Director, says; “Alot of effort has gone into the user experience of the new site and results show our hard work has paid off. Total visits to the new site have increased by 7% on last month which is also a 55% increase since this time last year. More interestingly, page views have increased by a staggering 20% on last month showing that the site has been successful in ensuring the user is experiencing a more relevant and helpful journey through the new site. We will keep you updated!”
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