Published on Thursday, Oct 6 2011
This month sees Southeastjobs.org.uk adding bespoke content to specific location pages to maximise the SEO value for Google’s natural results on relevant search terms such as West Sussex Jobs.
For those looking for public sector jobs in the South East, Southeastjobs.org.uk is the ideal portal to use. The site is specifically designed to assist with both the advertising of jobs within the council and making it quicker and easier for those applying for jobs.
Southeastjobs.org.uk is constantly updating the content on their site through the addition of new jobs almost on a daily basis. However, this month Adido and Southeastjobs.org.uk have both been focussing on updating more generic content to target specific keywords. These pages such as location pages will target keywords such as ‘Surrey County Council jobs’ and ‘East Sussex County Council jobs’ in order to improve the rankings in the organic search results.
Nikki Maidment, Adido’s Digital Marketing Account Director says: ‘Content is king in Google’s eyes so it is important to ensure new content is being added to the site on a regular basis. Whilst Southeastjobs.org.uk has lots of new jobs being added to the site on a regular basis, there is still a gap for more fresh content to support the more generic search terms. With this in mind we are looking to extend the coverage of the site against county & jobs terms by producing content for the map region pages. This will help Google to identify the site as being relevant for these phrases.’
If you would like to find out how search engine optimisation can work for your company, contact Adido, the leading SEO company Dorset on 0845 260 2343.